About Waymark Consulting

Sudarshan S

Founder, WayMark Consulting

| 30+ Years in Marketing, Communication & Training | Early AI Integration Evangelist

Sudarshan Srinivasan brings nearly three decades of extensive experience across various management disciplines, with a specialized focus on Marketing Communication and Corporate Training.

Over the years, Sudarshan expanded his expertise into Stakeholder Management, developing a strong acumen in the ESG domain.

A wooden table with several documents and a smartphone. The documents are titled 'User Persona', 'Brand Colours', and 'Sprintpoint'. The smartphone displays a webpage for 'Sprintpoint', which offers strategy tools for growing businesses.
A wooden table with several documents and a smartphone. The documents are titled 'User Persona', 'Brand Colours', and 'Sprintpoint'. The smartphone displays a webpage for 'Sprintpoint', which offers strategy tools for growing businesses.
A computer screen displays a graphic design software with a brand identity project open, featuring multiple blue-themed design variations for a brand labeled 'APATIE'. The image includes different versions of the brand's logo and designs on a grid layout. The background shows a blurred bottle and some greenery out of focus.
A computer screen displays a graphic design software with a brand identity project open, featuring multiple blue-themed design variations for a brand labeled 'APATIE'. The image includes different versions of the brand's logo and designs on a grid layout. The background shows a blurred bottle and some greenery out of focus.

Our Mission

He is also highly experienced in the field of Branding—both online and offline—a unique approach he refers to as Fusion Branding.

As a seasoned Corporate Trainer, Sudarshan has leveraged his industry experience to develop and deliver impactful training programs across diverse sectors.

woman wearing yellow long-sleeved dress under white clouds and blue sky during daytime

Waymark transformed our brand, elevating our impact and instilling trust in our community.

Jessica L.

A business card with 'mocp' branding placed on a concrete surface, accompanied by a modern electronic device displaying the same text. The design is minimalist, featuring white and gray tones. A QR code is present on the card alongside the text 'Personal Brand'.
A business card with 'mocp' branding placed on a concrete surface, accompanied by a modern electronic device displaying the same text. The design is minimalist, featuring white and gray tones. A QR code is present on the card alongside the text 'Personal Brand'.

The coaching sessions were invaluable, guiding our team towards clarity and purposeful branding.

Mark T.

A hand holding a smartphone displaying a website or app interface related to creating a brand. The screen shows options for Home, Discovery, Members, and Topics.
A hand holding a smartphone displaying a website or app interface related to creating a brand. The screen shows options for Home, Discovery, Members, and Topics.
★★★★★
★★★★★

Frequently Asked Questions

What is Waymark Consulting's focus?

We focus on brand strategy, business coaching, and ESG-driven branding for lasting impact.

How can branding empower my business?

Branding empowers your business by enhancing credibility, clarity, and inspiring trust among your audience.

What services do you offer?

We offer brand strategy, business coaching, and corporate training tailored to elevate your brand and empower your business.

Who can benefit from your services?

Businesses looking to scale or start fresh can benefit from our targeted branding services.

What is ESG-driven branding?

ESG-driven branding integrates environmental, social, and governance factors into your brand strategy for sustainable impact.

How do you ensure lasting impact?

We combine conscious leadership with strategic branding to create brands that lead with integrity and inspire trust.